Hi, Friend. I’m super thankful you found your way here.

I have a firm belief that when women feel their absolute best, they can do incredible things…and when women do incredible things, it changes the World.

 Hi, friend. I’m Erin Hohnbaum and I’m super thankful you made your way to this page. I was fortunate enough to grow up with a Dad who instilled in me the unwavering belief that I have the ability to create the life of my dreams. Fortunately for you and I, he also had the good sense to create in me a deep sense of purpose and a responsibility to share this message with others. It wasn’t until I was older that I realized that most of us had never heard this message, leading us to never fully realize our own power.

 After starting my own business at the age of 26, out of the trunk of my car (Hello, 2001 yellow X-Terra!) and building it into the multi-million dollar boutique chain that it is now, I have realized my true passion is not just helping women find the perfect outfit, but helping individuals build lives that they absolutely love.

I hope you will come on this journey with me.